Backstreet Boys In Toronto To Film Burger King Commercials

Back - Index - Submissions - - What is RSS? Date: Jul 31, 2000 Source: Launch.com Submitted By: Brenna (7/31/00, 10 a.m. ET) - The battle of the burgers heated up as the Backstreet Boys headed to Toronto last week to film a series of commercials for an upcoming Burger King promotion. Several miles of streets were closed down on Thursday (July 27) in downtown Toronto to provide room for the thousands of fans who showed up hoping to catch a glimpse of the Backstreet Boys. The late summer/early fall promotion includes a 45-minute video titled For The Fans and three CDs containing 12 songs in all. The video features new backstage footage and personal interviews with the Backstreet Boys: Nick Carter, Howie Dorough, Brian Littrell, A.J. McLean, and Kevin Richardson. Each new music collection will feature the group's new single, "It's True," as well as a mix of live, studio, and a cappella versions of several of their greatest hits. The promotion will run for six weeks in Canada and the U.S., August 28-October 1. The Backstreet Boys/Burger King promotion has impeccably timing, considering that the competition has a very similar promotion that ends just four days earlier. McDonald's Summer Music Event 2000 promotion--which involves Britney Spears, 'N Sync, Joe, Carlos Vives, Sisqo, and others--runs August 4-24 at participating U.S. McDonald's. The Backstreet Boys recently returned to North America after working on their new album for the past several weeks with Swedish producer Max Martin at Cheiron Studios in Stockholm. The album is expected out in early October. Burger King will also be the exclusive sponsor of the Backstreet Boys' fall 2000 tour. -- Jason Gelman, New York Comment on this item. Next Item: Rain can't keep celebrities, or fans, from game Prev Item: Backstreet Boy Surprises Sick Boy